A complete marketing campaign for any business should not just be limited to the digital space. While social media, emails, and even TV commercials are fantastic ways to help a business reach their target customer; they can lack the staying power that a printed marketing direct mailer has. From staying in your customers home for a long period of time to being read multiple times before being discarded; direct mail is a fantastic additional marketing mechanism that every business should be using.

Read on to find out just out lucrative implementing a direct mail campaign could be for you and your business.